This season and always, we are thankful for you and wish you and your family a Happy Thanksgiving! In observance of Thanksgiving, Exotic will be closed on Thursday, November 27th & Friday, November 28th. Have a safe & happy Holiday!
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West Michigan Rubber is now part of the Exotic Automation & Supply family!
Our mission has always been to provide you with with top-tier support, quality product solutions and outstanding service levels. This will only be maximized with the additional level of support and resources added by welcoming West Michigan Rubber to the Exotic Automation & Supply family!
West Michigan Rubber & Supply Co. was founded in 1955 as an industrial supplier of hose & rubber products. The Muskegon-based company is an authorized Parker Hannifin fluid connector distributor and offers custom made hose assemblies on-the-spot at their retail ParkerStore location.
The joining of West Michigan Rubber with Exotic Automation & Supply, effective December 1st, 2025, will result in a network of 19 retail store locations throughout Michigan & Indiana, enhanced service levels, an expanded product offering and more to maximize our support to you!
Select the correct air pollution control system! Almost every industrial process generates airborne particulate in the form of dry particles, fumes, vapors or mists. These contaminates can lead to an unsafe work environment if not properly controlled. In Parker’s interactive map, click on each of the equipment options shown throughout the interactive facility floor plan to find Parker’s solutions for industrial dust collection and mist collection applications.
Parker Hannifin offers a wide range of Electromechanical solutions designed to fit your applications. Whether your project demands miniature precision for groundbreaking technologies or large-scale functionality such as overhead gantries for the factory floor, Parker Electromechanical components are designed for simple, fast, and easy integration!
Join us Thursday, November 13th from 2:00 – 3:00pm for a webinar hosted by Kaishan!
This webinar explores how VFDs can enhance energy savings in compressed air systems. It also address key challenges such as pressure control, system stability, and maintenance costs, offering practical insights drawn from extensive experience with mechanical contractors, equipment reps, and utilities. This session simplifies complex concepts into clear, actionable advice. It will spotlight benefits and pitfalls, including strategies for managing multiple VFDs and minimizing unexpected expenses. Learn more and register here.
What happens when reliable industrial motion control is combined with the simple operation and reconfigurability of a linear actuator? A unit that gives your application a new type of quality with every movement – fast & energy-saving, fully automatic, precise and powerful! Learn more here.

Exotic Automation & Supply Wins 2021 ‘Coolest Thing Made in Michigan’ Honors
November 10, 2021
Exotic Automation & Supply, a Premier Parker Hannifin Distributor, announced today their World’s Largest Hydraulic Power Unit won the Michigan Manufacturer’s Association’s 2021 ‘Coolest Thing Made in Michigan’ award. The Hydraulic Power

We Won! Coolest Thing Made in Michigan 2021
November 9, 2021
We are very excited to announce, thanks to your votes, our World’s Largest Hydraulic Power Unit won the “Coolest Thing Made in Michigan” Award! This award was the Michigan Manufacturer’s

Haskel H-Drive Hydrogen Driven Gas Boosters
October 14, 2021
Haskel’s H-Drive Hydraulically Driven Gas Boosters are designed to safely handle a wide range of critical, high-pressure gas compression and transfer needs, at high rates and pressures for the most

Parker’s Support Community
October 14, 2021
Did you know that Parker has a community page for members of the public and Parker Hannifin experts to share knowledge and provide support? Everything from blogs to forums to

Baldwin Cabin Air Filters
October 14, 2021
Baldwin’s cabin air filters are designed to remove harmful contaminates and pollutants from the air before they enter the cabin area. Baldwin’s wide product selection ensures a safe & comfortable

Parker Redesigned FEM Quick Couplings
October 14, 2021
Parker’s Quick Coupling Division has redesigned its popular and dependable non-spill product, the 3/8″ and 1/2″ FEM Series Couplings. Updates include increased psi to 5,000, enhanced Corrosion Resistance for Longer

Helpful Configurator Resources
October 14, 2021
Interested in configurating a cylinder part number? Looking to cross a NC9 to a 2AN cylinder? Check out Exotic’s new resources page with quick links to all of Parker’s Configurator

Exotic Automation & Supply Advances to the Top 10 for the “Coolest Things Made in Michigan” Award
September 20, 2021
Exotic Automation & Supply, a Premier Parker Hannifin Distributor, announced today their World’s Largest Hydraulic Power Unit has advanced to the Top 10 finalist in the Coolest Things Made in

Lubrication Matter – But Do You Know How Much?
September 16, 2021
Did you know over 40% of maintenance costs are related to poor lubrication? For every industry, lubrication is vital to the performance of rotating equipment and SKF lubrication product line

Parker’s New V16 Variable Motor
September 16, 2021
Parker’s new V16 Motor is a new generation of variable displacement, bent-axis motors. The new motors are available in 220 cc and 270 cc and are designed for both open

Don’t Miss Our Podcast with The National Fluid Power Association!
September 16, 2021
Exotic Automation & Supply’s Safety Product Manager, Doug Webster, was featured in the latest Fluid Power Forum Podcast to discuss how hydraulic safety valves are making machine operations safer &

Vote Exotic for the Coolest Thing Made in Michigan!
September 15, 2021
We are happy to announce Exotic made it into the Top 10 of the Coolest Things Made in Michigan! Our World’s Largest Hydraulic Power Unit (pending certification) is capable of