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West Michigan Rubber is now part of the Exotic Automation & Supply family!
Our mission has always been to provide you with with top-tier support, quality product solutions and outstanding service levels. This will only be maximized with the additional level of support and resources added by welcoming West Michigan Rubber to the Exotic Automation & Supply family!
West Michigan Rubber & Supply Co. was founded in 1955 as an industrial supplier of hose & rubber products. The Muskegon-based company is an authorized Parker Hannifin fluid connector distributor and offers custom made hose assemblies on-the-spot at their retail ParkerStore location.
The joining of West Michigan Rubber with Exotic Automation & Supply, effective December 1st, 2025, will result in a network of 19 retail store locations throughout Michigan & Indiana, enhanced service levels, an expanded product offering and more to maximize our support to you!
Select the correct air pollution control system! Almost every industrial process generates airborne particulate in the form of dry particles, fumes, vapors or mists. These contaminates can lead to an unsafe work environment if not properly controlled. In Parker’s interactive map, click on each of the equipment options shown throughout the interactive facility floor plan to find Parker’s solutions for industrial dust collection and mist collection applications.
Parker Hannifin offers a wide range of Electromechanical solutions designed to fit your applications. Whether your project demands miniature precision for groundbreaking technologies or large-scale functionality such as overhead gantries for the factory floor, Parker Electromechanical components are designed for simple, fast, and easy integration!
Join us Thursday, November 13th from 2:00 – 3:00pm for a webinar hosted by Kaishan!
This webinar explores how VFDs can enhance energy savings in compressed air systems. It also address key challenges such as pressure control, system stability, and maintenance costs, offering practical insights drawn from extensive experience with mechanical contractors, equipment reps, and utilities. This session simplifies complex concepts into clear, actionable advice. It will spotlight benefits and pitfalls, including strategies for managing multiple VFDs and minimizing unexpected expenses. Learn more and register here.
What happens when reliable industrial motion control is combined with the simple operation and reconfigurability of a linear actuator? A unit that gives your application a new type of quality with every movement – fast & energy-saving, fully automatic, precise and powerful! Learn more here.
We are happy to announce West Michigan Rubber is now part of the Exotic Automation & Supply family!
Our mission has always been to provide you with with top-tier support, quality product solutions and outstanding service levels. This will only be maximized with the additional level of support and resources added by welcoming West Michigan Rubber to the Exotic Automation & Supply family!
West Michigan Rubber & Supply Co. was founded in 1955 as an industrial supplier of hose & rubber products. The Muskegon-based company is an authorized Parker Hannifin fluid connector distributor and offers custom made hose assemblies on-the-spot at their retail ParkerStore location.
The joining of West Michigan Rubber with Exotic Automation & Supply, effective December 1st, 2025, will result in a network of 19 retail store locations throughout Michigan & Indiana, enhanced service levels, an expanded product offering and more to maximize our support to you!

Pictured above from left to right:
Tom Marino, CEO of Exotic Automation & Supply, Jake Veltman, Co-Owner of West Michigan Rubber and Joe Veltman, Co-Owner of West Michigan Rubber
DESTACO has developed a set of Product Sizing Tools to help you determine the right product for your application. By answering a series of questions, the Product Sizing Tool will narrow DESTACO’s offering of products down to the top results of the right series and sized product.
To provide clean, dry, oil-free compressed air there are ten primary contaminants that must be treated. Access Parker Hannifin’s Food and Beverage Interactive to watch the compressed air contamination and its sources video, learn about all 10 contaminants and explore featured applications.
Exotic Air Systems works with virtually all industries to service and install new rotary screw air compressors. Kaishan offers a variety of air compressors for industrial and commercial use. Their Rotary Screw Air Compressor models are relied upon for their efficiency, safety & stability and low operation costs. Learn more here.
Exotic offers the complete range of Parker Parkrimp crimping machines, allowing users to efficiently create factory-quality hose assemblies at their facility. The system includes Parkalign for precise fitting alignment, a bottom-loading design for easy hose handling, color-coded dies for quick identification, and durable construction for long-lasting performance. Learn more here.
Did you know? In-stock orders received by 4:00pm EST ship same day!
Our warehouse is stocked with over $25M in inventory to support you! This is just one of our commitments to ensure you receive the products you need as quickly as possible.
Contact us today to learn more!


Why Right Sizing Matters
February 10, 2020
Today, right-sizing is achieved by selecting the correct valve for each actuator on one manifold based on speed and bore size for a given flow requirement. To learn more, read

Exotic Automation & Supply is Now an Authorized Techman Robot Distributor
January 27, 2020
NEW HUDSON, MICH. JANUARY 24, 2020 Exotic Automation & Supply, a premier motion & control supplier, announced today they are now a distributor for Techman Collaborative Robots. The agreement authorizes
Missed One of Our 2019 Webinars?
January 23, 2020
Watch a playback! If you missed one of our Webinars or just want to refresh your skills, all of our webinar playbacks are available on our website here. Webinar Topics include Basics

Visit Scott at our New Hudson Store
January 23, 2020
Meet Scott, our New Hudson ParkerStore Representative. Scott is extremely knowledgeable on all things Parker Fluid Power and will help you find the right solutions for your applications, whether it’s

We are now a Techman Authorized Distributor!
January 23, 2020
Techman Robot specializes in safe and easy-to-operate robotics that are designed to work alongside humans. Robots are designed to lift up to 30 pounds and are known as the smartest

Sidener Engineering Changes Name to Exotic Automation & Supply
January 8, 2020
Noblesville, IN – January 8th, 2020: Sidener Engineering, a premier Parker Hannifin distributor, announced today they have completed their corporate name change to Exotic Automation & Supply. Sidener was acquired
Exotic Automation & Supply Headquarters Relocates to New Hudson Michigan
December 20, 2019
Exotic Automation & Supply, a leading motion & control supplier, announced today they have relocated their Farmington Hills headquarters and ParkerStore to New Hudson, MI. The newly constructed, 135,000 square

STAUFF Laser Particle Counters Provide Early Detection
November 19, 2019
STAUFF’s LasPaC II detects the ISO cleanness levels of hydraulic media. Fluid analysis is a crucial component of any oil management program and early detection of potential problems can prevent

Download SKF’s LubCAD App
November 19, 2019
The SKF LubCAD app allows you to use the SKF CAD download portal with its full functionality for your mobile devices. Custom your 3D CAD drawing for many products, download
Enerpac Launches New Line of Industrial Cutters
November 8, 2019
Enerpac’s new line of industrial cutters includes five families of tools designed to cut metal bar, industrial chain, wire rope and cables, metal tubes, profiles and similar materials. Each cutter

SKF’s QLS Electrically Operated Piston Pump
November 8, 2019
SKF’s Quicklub QLS Pump is a monitored lubrication system with low-level control for a maximum of 18 lubrication points. Designed for use with standard high-pressure plastic tubing, the QLS family includes pumps with

Have You Tried Parker’s Virtual Engineer Yet?
November 8, 2019
Parker’s Virtual Engineer is an innovative design tool for linear motion applications in automation. Save engineering time with three simple steps: • Enter application details using the intuitive interface •

